JDB 118: Mike Ramsey, Nifty Law | Winning at Local Search

MIke Ramsey Nifty Law JDBlogger Podcast

In this episode of the JDBlogger Podcast I interview Mike Ramsey, founder and president of Nifty Law – a company that helps lawyers with everything from content marketing strategy, to SEO, to web design.

I had the opportunity to hear Mike speak at the 2016 Avvo Lawyernomics Conference in Las Vegas where he spoke on winning at online search.  In this episode Mike dives into the topic of how you can make sure you law firm ranks well in the local search engine results and shares strategies on local listings, SEO, online reviews, and some brilliant ways to obtain back links for your law firm website.

You can lean more about Mike Ramsey and Nifty Law by visiting NiftyLaw.com.

Welcome Lexicata – New Sponsor of the JDBlogger Podcast

lexicata-small-bannerI would also like to welcome our new sponsor for the JDBlogger Podcast – Lexicata.  Lexicata offers seamless client intake for the modern law firm.  I started using Lexicata about 5 months ago to manage, track, and follow up with the leads coming into my office.

Lexicata is a powerful tool that has provided me with the information I need to know which areas of marketing are working, where I should be investing my marketing dollars, and how well I am converting leads into clients.

Learn more about how Lexicata can help you manage your leads by clicking HERE.

JDB 117: Tools of the Trade | Buzzsumo, Google Trends, and How to Decide What to Write About

On this episode I discuss two tools that will help you in deciding on what topics to write to get the most out of your content marketing.  These tools are Buzzsumo and Google Trends.

JDB 116: Josh Brown | How to Build a National Law Practice with a Podcast

Josh Brown, Franchise Euphoria JDBlogger

In the world of podcasting there are a surprisingly high number of lawyers and ex-lawyers hosting and producing podcasts. Brian Clark, CEO of Copyblogger and host of the Unemployable podcast, Jordan Harbinger, host of the Art of Charm podcast, and Brett McKay the host of the Art of Manliness podcast – are all former lawyers.

But there are few lawyers who use podcasting as a way of building and growing their law practice.  One lawyer who has demonstrated that a podcast can not only help a law practice grow but thrive is Josh Brown.

Josh Brown is a franchise attorney and founder of The Law Office of Josh F. Brown. While based in Indiana, he has built a thriving national practice helping people make smart franchise decisions, identify good franchise systems, work through franchise legal challenges, and grow through the franchise model.

He speaks, blogs, writes articles and white papers, and is the proud creator and host of his very own podcast entitled, “Franchise Euphoria,” a top-rated podcast on iTunes. Josh also has been recognized as a Rising Star in the Indiana legal community and by The Franchise Times on a national level as a Franchise Legal Eagle.

In this episode Josh shares with us his insights into how powerful a podcast can be in building your law practice and the benefits of finding a niche in the law.

Josh Brown’s Contact Information:

 

JDB 115: Tools of the Trade | Canva – Creating Custom Images for Your Law Firm Blog

Creating Custom Images for Your Law Firm Blog

Countless blog articles are written each day that are completely overlooked because the writer fails to hook a potential reader. And one of the best ways to hook a reader is through the use of images with your law firm blog. One of the best tools out there for creating a custom image for your blog posts is Canva.

Canva is a free tool that helps you create custom images using templates that are specifically designed to the size requirements of most blogs and social media platforms like Facebook, Twitter, and Instagram.

Resources Mentioned on the Show

  • Adobe Stock Images – paid resource for photos you can use in your blog.
  • Unsplash – free royalty free images for use in your blog.

 

 

JDB 114: Michael Chasin | How to Schedule, Track, and Convert Leads

Michael Chasin, CEO JDBlogger

The biggest fear of every solo lawyer is that one day the phone will stop ringing.  And to avoid this anxiety we do everything we can – including spending thousands of dollars each month with snake oil SEO companies – to make sure that the clients keep coming in the door.

But once the phone does ring, then what?  What are you doing to give your law firm every advantage possible to turn a lead into an actual paying client?

In this episode I interview Michael Chasin, CEO of Lexicata, the legal industry’s leading CRM and client intake software.

Before starting Lexicata, Mr. Chasin completed his J.D./M.B.A. from Loyola Law School in Los Angeles. Lexicata enables law firms to effectively track and convert leads into clients with a seamless and easy client intake process.

Features include interactive intake checklists, customizable online intake forms, consultation scheduler, automatic reminders, retainer letter automation, and e-signature. Lexicata also integrates with companies/softwares such as Clio, MailChimp, WordPress, Ruby Receptionist and more.

Resources Mentioned in this Episode

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