JDB 140: How to Manage Your Avvo Profile (and why you should)

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Avvo’s web presences is one of the largest in the legal world.  Do me a favor, put your name in Google with the word “lawyer” or “attorney” after it and see where your Avvo profile shows up in the search engine results.  I did this and there were two entries on Avvo’s site at the 3 spot and 4 spot.  This despite the fact that my law firm website has 500 articles on the blog and nearly 100 videos.  All of my efforts in content marketing pale in comparison to the power Avvo’s site has when it comes to ranking high in Google.

On today’s episode my co-host Marc Cerniglia and I discuss how to manage your Avvo profile and why you ignore this powerful platform at your peril.

JDBlogger Welcomes Marc Cerniglia

img_0330Marc will be co-hosting this weekly segment on the JDBlogger Podcast and sharing his breadth of expertise in lawyer marketing.

Marc is a founding partner at Spotlight Branding. He is passionate about helping professionals understand the truths and myths about internet marketing, and educating them on how to get the most out of their marketing efforts. He is a proud graduate of UCF and earned his Master’s Degree in Business & Marketing.

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